Sturgis, South Dakota is a small town located in the western part of the state. Known for its annual motorcycle rally, it's also a hidden gem for those seeking a taste of the Wild West. As a local, I have come to appreciate the unique charm and history of Sturgis and am excited to share with you the top things to do in our town.
History
Sturgis may be a small town, but it has a rich history that dates back to the 1870s. It was originally a mining camp and later became a bustling town during the Gold Rush. Today, visitors can immerse themselves in the town's past by visiting the Sturgis Motorcycle Museum & Hall of Fame. Here, you can learn about the evolution of motorcycles and the history of the Sturgis rally. For a more hands-on experience, the Days of '76 Museum is a must-visit. It showcases the town's heritage through displays and exhibits that feature old cars, wagons, and other artifacts.
Outdoor Adventure
Sturgis is surrounded by beautiful nature and offers endless opportunities for outdoor activities. One of the top-rated activities is exploring the rugged area on an ATV or Jeep tour. There are also several hiking and horseback riding trails that highlight the area's stunning landscapes. For a unique experience, take a trip to Bear Butte State Park, a sacred Native American site with picturesque views. Don't forget to keep an eye out for the famous prairie dogs that can be seen throughout the town.
The Main Street
Sturgis' Main Street is a hub of activity and a must-visit for any first-time visitor. Lined with historic buildings, local shops, and restaurants, it's the perfect place to soak in the town's small-town charm. During the annual motorcycle rally, the street is transformed into a bustling biker haven, but even outside of the rally dates, you can find unique souvenirs and delicious local eats here.
Community Events
Throughout the year, Sturgis hosts several community events that are worth attending. One of the most popular is the Sturgis Music on Main Concert Series, where locals and visitors gather to enjoy live music, food, and drinks. For a taste of the old west, check out the Black Hills Roundup Rodeo, held every July. It's a quintessential cowboy event that showcases some of the best riders and ropers in the country.
Dakota Five-O
For adrenaline junkies, the Dakota Five-O is an annual mountain bike race that draws riders from all over the country. The 50-mile course takes participants through a challenging and picturesque terrain, starting and finishing in Sturgis. Even if you're not participating, it's a fun event to watch and cheer on the riders.
From the Wild West history to outdoor adventure and community events, Sturgis has something for everyone. So, whether you're a first-time visitor or a seasoned veteran of the Sturgis rally, be sure to add these must-do activities to your list and come experience the Wild West in Sturgis, South Dakota.
Save 20% or more off our already low prices by accessing our hidden members-only rates!
Access To Non-Public "Travel Agent" Pricing & Inventory
We are able to offer our private members access to pricing that the hotels don't want the public to see!
Unique Vacation Inventory
Our members have access to interesting and unique vacation inventory like heavily discounted condo weeks that can't be found on other "hotel-only" travel sites
Dedicated Member Support
Our member support staff is standing by to assist with any issue that may arise with your booking
Featured Deals in Sturgis
Pull top 5 percentage discounts for 25 days out from API
